How Much Do You Earn From YouTube With 100,000 Subscribers?

Introduction

In this blog post I want to take you into the world of YouTube and specifically answer the question: How much do you make on youtube with 100,000 subscribers? This is a question that many people ask themselves, especially those who dream of a successful career on YouTube. The platform’s appeal is undeniable, with countless stories of individuals who have turned their passion into a lucrative business.

As one of the most popular video platforms in the world, YouTube offers a wealth of opportunities for content creators. Reaching 100,000 subscribers is a significant milestone and a sign of significant influence within a particular niche. But how much money can you really make from such a following?

The answer to this question is not clear-cut, because a YouTuber's income depends on several factors, such as advertising revenue, sponsored content, merchandise sales, and more. In this blog post, we’ll explore the various revenue streams available to YouTubers and paint a detailed picture of what you can expect when you hit 100,000 subscribers.

Let’s explore together how income on YouTube works and what the reality of making money on this platform is. This will give you a better understanding of the possibilities and limitations of a career on YouTube and help you assess whether this path is right for you.

How Does YouTube Monetization Work?

Before we discuss the potential earnings of a YouTube channel with 100,000 subscribers, it’s essential to understand how YouTube monetization works. Monetization on YouTube involves allowing content creators to place ads on their videos, thereby generating revenue. This process begins with participating in the YouTube Partner Program (YPP). To qualify for YPP, a channel must have at least 1,000 subscribers and 4,000 watch hours in the past 12 months.

Once a channel meets these criteria, owners can apply for YPP. Once approved, they can enable ads on their videos and start earning money. There are several types of ads that can be included in videos, including pre-roll ads (which play before the video), mid-roll ads (which play during the video), and display ads (which run alongside the video). The revenue from these ads is split between YouTube and the creator, with the creator typically receiving 55% of the ad revenue.

In addition to ads, YouTube offers other ways to make money. Super Chats is a feature that can be used during live streams, where viewers can make a donation to highlight their message and get it noticed. This can be a significant source of revenue for channels with an active and engaged community. There is also YouTube Premium, a subscription service that allows users watch videos without ads. Content creators receive a share of revenue based on Premium members' watch time on their channel.

Other monetization options include selling merchandise through YouTube’s merchandise shelf and offering channel memberships, where fans pay monthly for exclusive perks and content. By combining these different monetization methods, YouTubers can generate a consistent revenue stream, even without viral videos.

Factors That Affect Your Income

When you’re wondering how much you can make with 100,000 subscribers on YouTube, it’s important to understand that there are several factors that play a role. One of the biggest factors is the type of content you create. Certain niches, such as technology, finance, and lifestyle, tend to have higher ad revenue than others, such as vlogging or gaming. This is because advertisers are willing to pay more to promote their products and services within specific niches.

In addition, your viewer numbers play a crucial role. The number of views your videos generate is directly linked to your revenue. More views mean more ads being shown, which leads to higher revenue. The geographic location of your audience also affects your earnings. Viewers from countries such as the United States, Canada, and the United Kingdom tend to generate higher ad revenue due to the higher CPM (Cost Per Mille) in these markets.

The engagement of your viewers is another important factor. Videos with high engagement, such as likes, shares, and comments, are often promoted by the YouTube algorithm, leading to more views and therefore more revenue. Engaged viewers are also more likely to click on ads or participate in paid promotions, which can increase your overall earnings.

CPM, or cost per thousand views, varies greatly depending on your niche and target audience. A tech YouTuber may have a higher CPM than a vlogger due to the value of the ads displayed on their videos. Advertisers in the tech and financial industries are willing to pay more for ad space, resulting in higher revenue per thousand views.

In summary, your income as a YouTuber with 100,000 subscribers is affected by the type of content you create, your viewer numbers, the geographic location of your audience, and the engagement of your viewers. By optimizing these factors, you can maximize your earning potential.

Average Income per Subscriber

Now that we have the basics down, let’s focus on the average income per subscriber on YouTube. The income of a YouTuber depends heavily on several factors such as the niche of the channel, the demographics of the viewers, and the number of views per video. In general, income is often measured in terms of earnings per 1,000 views, also known as CPM (cost per thousand views).

CPM often ranges from $0.25 to $4.00 depending on the niche and demographics. For a channel with 100,000 subscribers, the average number of views per video is a crucial factor. Let’s say a video is viewed by an average of 10% of subscribers, then a video from a channel with 100,000 subscribers would generate around 10,000 views. With an average CPM of $2.00, this means that a single video has an earning potential of $20.00.

To illustrate this further, let’s look at some popular YouTubers and their estimated earnings. For example, a popular YouTuber in the tech niche will often have a higher CPM due to their valuable audience for advertisers. These YouTubers can achieve a CPM of $3.00 to $4.00, meaning their earnings per video can be significantly higher than average.

Additionally, it’s important to consider other revenue streams such as sponsored content, merchandise, and affiliate marketing, which can significantly increase a YouTube channel’s overall revenue. For a channel with 100,000 subscribers, the combined revenue stream can be a significant source of income, often far exceeding ad revenue alone.

In summary, the average income per subscriber can vary greatly, but by looking at the CPM and average views per video, we can get a fairly accurate estimate of the potential earnings for a YouTube channel with 100,000 subscribers.

Other Sources of Income Besides Advertising

While ads are a primary source of income for many YouTubers, there are several other ways to make money on the platform. Sponsored content, affiliate marketing, merchandising, and crowdfunding offer additional revenue streams that can contribute significantly to a creator’s overall income.

Sponsored content is when brands pay for promotion in your videos. This can range from a short mention to a full video dedicated to the product or service. It’s important to partner with brands that align with your channel and audience so that your sponsorships feel authentic and add value to your viewers.

Affiliate marketing is another effective way to generate revenue. It involves sharing links to products or services in your videos or descriptions, and earning a commission for every sale generated through your link. It is crucial to promote products that you use and recommend yourself to maintain the trust of your audience.

Merchandising offers a unique opportunity to connect with your viewers and generate revenue at the same time. This can range from clothing and accessories to personalized products. By creating an attractive and recognizable brand identity, you encourage your viewers to buy your merchandise purchase and support your channel.

Finally, crowdfunding, through platforms like Patreon, can provide a steady stream of income. By offering exclusive content and perks to your supporters, you can build a loyal community that is willing to support you financially. Offering different levels of support, each with its own rewards, can help attract a wide range of backers.

Effectively utilizing these additional revenue streams requires strategic planning and ongoing engagement with your audience. Diversifying your revenue streams can not only increase your financial stability, but also grow your channel and maintain your creative freedom.

Practical Tips to Increase Your Income

Increasing your revenue on YouTube starts with optimizing your videos and SEO. Make sure your videos are properly tagged with relevant keywords and have catchy titles. This will not only help your content be more discoverable, but will also attract more viewers. It is important to upload consistently and maintain a schedule follow so your audience knows when to expect new content.

Collaborating with other YouTubers is an effective way to expand your reach. By working together, you can reach each other’s audiences and attract new subscribers. Find YouTubers in your niche and suggest creating collaborative videos or promoting each other.

Growing your social media presence is another important strategy. Platforms like Instagram, Twitter, and Facebook can help you promote your YouTube channel and connect with your audience. Share teasers of your videos, behind-the-scenes content, and interact with your followers to build a strong community.

It is also essential to increase your engagement by actively responding to your viewers’ comments and questions. This shows that you value their opinions and can lead to a more loyal audience. Consider hosting live sessions or creating Q&A videos to create a direct connection with your viewers.

Finally, analyze your performance regularly using YouTube Analytics. Understand which videos are performing well and Why, and adjust your strategies accordingly. By continuously optimizing and innovating, you can steadily grow your revenue.

Common Misconceptions About YouTube Monetization

There are numerous misconceptions about the income one can generate from a YouTube channel, especially once one reaches 100,000 subscribers. One of the most common myths is that it number of subscribers directly equates to revenue. While a large subscriber base can certainly contribute to a channel’s success, it’s the views, viewer engagement, and effective monetization strategies that ultimately determine revenue.

Another common misconception is that YouTubers get rich from ads alone. In reality, ad revenue is often only a portion of total earnings. Sponsorship deals, merchandise sales, affiliate marketing, and donations through platforms like Patreon often make up a significant portion of successful YouTubers’ income.

Additionally, the path to success on YouTube is often thought to be easy, but in reality, it’s a challenging one. New YouTubers often face several obstacles, such as consistently producing quality content, building a loyal audience, and navigating YouTube’s complex algorithm. It takes time, dedication, and strategic thinking to build a sustainable and profitable channel.

Finally, there is the misconception that viral videos are the key to financial success. While viral content can provide a temporary boost in views and subscribers, it is consistent performance and long-term viewer engagement that drives steady revenue. It is important for YouTubers to focus on delivering valuable and engaging content, rather than solely striving for viral hits.

By debunking these misconceptions, aspiring YouTubers can gain a more realistic picture of what to expect and the challenges they may face. It takes more than just a large number of subscribers to run a successful and profitable YouTube channel.

Conclusion

Reaching 100,000 subscribers on YouTube is undoubtedly an impressive milestone and can be financially rewarding. As we’ve discussed in this blog, earnings can vary greatly based on several factors such as ad revenue, sponsored content, and additional revenue streams such as merchandise and memberships. On average, a YouTuber with 100,000 subscribers can earn several thousand dollars per month, but this greatly depends on the niche, viewership, and audience engagement.

While the financial potential is attractive, you also need to be realistic about the effort and time required to achieve this level of success. Creating quality content, building a loyal audience, and effectively managing your channel requires consistency, persistence, and strategic planning. YouTube is a competitive market, and success rarely comes without hard work and persistence.

My personal opinion is that while it is absolutely possible to generate a significant income with 100,000 subscribers, the road to success is often longer and more challenging than many realize. It is important to be passionate about your content and remain patient, even if results seem limited at first. Keep learning, adapting, and innovating to grow your channel.

Finally, don’t be discouraged by the challenges. If you’re determined and continue to strive to improve, the possibilities on YouTube are virtually limitless. For those willing to put in the time and effort, YouTube can be not only a lucrative source of income, but also a platform for creative expression and personal fulfillment.